raison d’être
5 years ago No Comments

(pronounced RAY-zawn-DET-treh OR RAY-zone-DET-treh)

A French term literally translated as “reason for being.” It is used to mean the purpose justifying one’s (or a thing’s) existence.

Example: Having been captivated and obsessed with antiquities all his life, the importer’s raison d’être was his many jaunts to Europe for private estate auctions.